A premium product to enhance the customer experience where only the best is good enough.
With cinemas increasingly looking for new ways to combat the home entertainment revolution, improving the comfort of customers has become a recognised means of enticing more people to visit cinemas. Pullman seating is the chief means of giving customers more leg room, better lumbar support and better fields of vision.
For premium seating to be truly effective, therefore, a number of factors need to be considered when designing and installing it, particularly forward vision and legroom. Both require the ability to design to particular auditorium requirements to reconcile the need for customer comfort and revenue.
It goes without saying, also, that the seating itself needs to exhibit first class workmanship and durability in order to achieve the desired goals of durability and value for money. The Regal Cinema pullman seating (shown here) was designed to provide a visible upgrade to the main seating:
Regal Cinema Melton Mowbray – Tony Mundin